providing content writing for a leading provider of Climate Action Plans for cities, counties and a variety of other entities
August 11, 2022 – I’m excited to announce the addition of paleBLUEdot LLC (@BLUEdotRegister) to my portfolio of clients. Over the past 8 years they have provided comprehensive Climate Action Plans (CAP plans) for dozens of cities, counties, and a variety of other entities. I’m providing content writing services for their monthly blog post as well as assisting with developing communications plans as part of the CAP plans for their clients.
“I started working with Paul when we needed a communications plan for one of our CAP plans,” said paleBLUEdot co-founder Ted Redmond. “He dug into understanding who our client’s audience was, what messaging was needed and what communications resources they had available for delivering the message. The result was an easily executed campaign that didn’t require a huge investment by the city – simple implementation and low cost are essential for municipal governments. When we decided it was important to provide more consistent information and education on our blog about what we’ve learned, it was an easy choice to have Paul perform the content writing.”
In the past month, paleBLUEdot was selected to develop CAP plans by the cities of New Brighton (MN) and Skokie (IL), and the West Central (MN) Initiative which includes 9 counties and the White Earth Nation.
I’ll be generating a monthly Blog Post to share the knowledge and insights paleBLUEdot has built. Their goal is to educate and motivate people to become more proactive in their advocacy and practices to reverse climate change. I will also assist, when needed, to develop communication plans for their clients. The communications plans help cities increase awareness and participation by their residents in the various opportunities outlined in the CAP to adopt sustainable practices and reduce greenhouse gas (GHG) emissions.
Learn more about them at palebluedot.llc as well as accessing a variety of resources and information about climate change.
paleBLUEdot joins a growing list of my clients who are helping address the challenges associated with climate change. The organizations I support with content writing and other marketing services include:
Minify Energy - consulting with building owners and property managers to audit and uncover opportunities to reduce energy use. By using their in-depth knowledge of the numerous incentives and rebates offered by utilities and governments, they are often able to lower associated costs and improve clients’ ROI even more.
Pollinator Friendly Alliance – a grassroots conservation organizations leading efforts to protect bees and other pollinators from pesticides and expand the habitat they are so dependent on.
GS Motors – the only used car dealership dedicated to selling used electric vehicles.
We look forward to sharing more client announcements soon.
Nicholas Marketing provides organizations an affordable opportunity to work with an experienced marketing professional. I provide consistent and integrated marketing content across a variety of platforms, including websites, blogs, social media, email marketing, collateral, press releases and media kits.